In this video, I share a short message on the occasion of DXN's 20th Anniversary.
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Exploring the Entrepreneur in You (EEY)
We have been discussing
many aspects of Multi-Level Marketing in our blogs. Still while on
recruitment, people put up this statement,
“After
all it’s about catching people to do work so
that you will earn money. I can’t do it. It’s wrong. I
can’t make a man gullible and earn money”.
When more number of
people say like this in different forms, sometimes even the networker
starts thinking whether this type of statements have some value. It
starts reinforcing in his mind when income sometimes drops. This I
have seen, not only in India, but even in many advanced countries
where I had been for promotional purposes.
NEED
TO RECAST THE BELIEF
When more people told
me about such talk going on in the market place, I thought of a
programme which will help to recast certain beliefs about this system
of earning income.
It must be understood that this is an alternate business model. That’s all. Saying this is easy. Accepting it is difficult for many people. It’s still more difficult for many to convince a prospect.
SUCCESSFUL LAUNCH IN MUMBAI
Title of the programme
is
EXPLORING
THE ENTREPRENEUR IN YOU
On seeing the success
of the programme, the Tamilnadu Manager Mr.Ashok wanted to do it for
his state members. He and the Distribution Manager Mr.Sasi designed
a very appealing and colourful banner for the occasion.
CHENNAI
SCHEDULE
On seeing the success
of the programme, the Tamilnadu Manager Mr.Ashok wanted to do it for
his state members. He and the Distribution Manager Mr.Sasi designed
a very appealing and colourful banner for the occasion.
The programme
is slated for
22nd
and 23rd
of June 2013.
Friends,
I am
sure those who attend the 2 day seminar will certainly go back with a
different thought about what they have been doing so far and what
they need to do from now on. If you want this programme for your team
members also please contact your respective state managers.
As for the details of
the course,
AWAIT
SERIES OF BLOGS
ON THE SAME
LAUNCH - EXPLODING THE YOUTH POWER OF DXN
The market launch of
EYPD took place in 2 most important cities of India and they are
excellent business spinning territories for DXN in India. They are:
DXN youth and seniors
alike participated in this 4 hours seminar. Many of them travelled
from distances as far as 600 Kilo meters.
 |
| Mr.Ashok Sundarrajan |
 |
| Mr.Rajiv Balwani |
the Tamilnadu State Manager Mr.Ashok Sundarrajan. Both of them worked over night for well over 2 months to make this programme successful. The motivation they gave the senior leaders worked so well. Senior leaders in both the territories wanted to derive the best of benefit from the programme for their teams and towards achieving the same they unleashed huge promotion in their teams bringing in large numbers of youthful DXN members.
Campaign
TN 2C
.jpg)
Currently the Tamilnadu
sale is around Rs 1.30 CR. Youthful and senior members have fixed a
target of Rs 2 CR to achieve in 2013 in Tamilnadu and a CAMPAIGN
TN 2C has been launched during the
EYPD meeting.
During the campaign
period whosoever DXN members meet they will shake hands and say TN
2C all through the year 2013
reminding every member of their commitment to do Rs 2 CR.
Response
The audience response
was very positive in the sense that they see new market awareness for
promotion of products. This awareness opens up new opportunities for
growth of products and income for the promoters. The large and
growing market size gives hope that a sustained promotion will
enhance sustained income. New techniques taught empower the members
to promote in a professional manner.
Friends,
Many
cities in India are going to see this EYPD in course of time
Wait a little for your
city’s turn
BABY BOOMERS - EXPLODING THE YOUTH POWER OF DXN
MARKET
SEGMENTS
We had seen that the
market place is made up of various segments. Each of them offers
opportunity for product promotion. However careful selection of them
plays a vital role in quickly and firmly establishing and growing
products and your income as well.
OPPORTUNITY
ANALYSIS
A recent survey of the
Indian population has revealed the following vital statistics.
A careful analysis of
the above will show,
2. Female population
and the Ratio suggest that, given the current education levels and
growth of industry and corporates, this segment offers very
huge
business opportunity.
3. Baby
Boomers population is close to 50% of Total Population
BABY
BOOMERS
This is the workforce
of any nation. These are the wheel spinners of economy of any nation.
The larger their population the greater is the growth potential. A
cursory look at the above data will show that INDIA
IS A VERY YOUNG NATION with its 50%
of the population consisting of Baby
Boomers. For the next 35 years they
can generate revenue for their families (assuming the retirement age
to be 60 years) and push the economy of the country forward. If you
are able to harness their power your team will grow for the next 35
years. Assuming that you are in the early 40s, your own earning
potential is for the next 20 years. Whereas if you recruit 5 persons
in the age group of 25 years, your earning potential will grow by
another 35 years from each of them, apart from your own 20 years.
Just imagine how your economic life would be.
WOMEN
EMPOWERMENT
The next segment is
Women. The Female to Male ratio is reducing. That means the women
segment of the population also offers huge business opportunity as
good as the male segment. So if you are able to create Women Centric
programmes it will be a tremendous hit for your economic growth and
that will enhance their quality of life as well.
THE
FUTURE
The future business
potential is very bright if we concentrate on these 2 Segments.
That’s why, I have designed
There is huge response
for these programmes in India.
Since there are viewers
of this blog from across the continents of the world, I suggest all
DXN leaders to collect such data in their respective countries and
design programmes specific to the YOUTH
& WOMEN segments. You can see
your income swelling in a short period of time.
Friends,
This is Segment Awareness.
For
the Strategy Awareness
Look
forward to the next blog....
Image : FreeDigitalPhotos.net
NEED FOR EXPLODING THE YOUTH POWER
BEST
NETWORK EARNER
MLM companies provide
products and plan. Therefore the responsibility of transforming a
worker into a marketer rests with the concerned worker only. Leaders
play a pivotal role in the transformation process.
Marketing
Process
Conventional marketing companies undertake certain process before launching of their product in the market.
Conventional marketing companies undertake certain process before launching of their product in the market.
And so on and so
forth………….
All
these are also integral ingredients of the MLM business. If any of
them are lacking that company cannot survive for long :
MARKET,
MARKETING & TRAINING
We are now going to
spend some time on Market and Marketing, although other areas are
equally important, for the current subject of Youth Explosion we will
focus on these two elements only.
Market
by definition is the place where things happen.
If it’s sales, then it’s known as Market Place. This place
consists of clusters of people which may include children, men,
women, adults, seniors, sick, healthy, working people, idlers, rich,
poor, wealthy, students, sportsmen and so on. Each of them is
different Segments in the Market Place. The product in question must
suit any of these or all of these segments.
For e.g., a product is
suitable for a single segment only, an extended product benefit will
expand that market in the same segment. That will be decided by the
Marketing Strategy.
Marketing is the strategy by which you approach the constituents in the Market Place. There are ever so many strategies companies employ to get a fair market share for their products. For our current subject we are going to see 2 Marketing Strategies and Market Segment. What are those?
You
need to wait for the Next Blog
Until then
Image : FreeDigitalPhotos.net
EXPLODING THE YOUTH POWER OF DXN
These
are natural questions that creep in the mind when one reads the
topic.
By
explosion a thing spreads far and wide.
For
such an explosion to spread far and wide it must have tremendous
energy.
The
purpose of explosion is to reach a larger segment of the society so
that everyone that is exposed to the product and the power of the
plan can certainly be benefitted on using the product and enrich him
with sharing of the same with others.
The
large number of DXN youth that attend our meetings need to be infused
with such material so that they understand the inherent benefits that
can accrue to them when they explode in their respective market
place.
Now,
this requires a critical re-look into various aspects of Market &
Market Understanding and present in a module.
Towards
achieving this, I had taken video shoot of many TSI achievers from
India who came to Bangkok Thailand in November 2012, in Hindi and
some promising youth performers in Tamilnadu India.
The
pilot presentation was made in Pune in India with thumping success.
It will be followed in Goa on 13 Jan 2013 & Coimbatore on 20 Jan
2013.
Friends,
THIS WILL HAVE PAN
INDIA & GLOBAL LAUNCH SHORTLY
For
more information about the training, please click this link :
For
details wait for the next blog
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