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MLM BUSINESS vs. CONVENTIONAL BUSINESS Part 4

4. INCOME PATTERN


Any economic activity should ultimately give income. Be it business, employment, investment the end result should be how much it pays you at the end. To earn income, two basic investments required are TALENT & TIME. 

Income has 2 dimensions

1) Direct Income                     2) Derived income

Direct income

This is earned by one’s own talent and time. How many hours you put in and the level of your competency will determine the quantum of your income. Hence if you want to earn more, you need to burn more time and should improve your competency. This certainly has limitations. Time in a day and the talent quotient are limited. The next limitation is geographical boundaries. You cannot sit in Delhi and earn from Dubai. This is true in all direct income activities.


Derived Income 

As the name implies it is ‘taken from someone and from somewhere’. This doesn’t mean ‘picking up’. To ‘take from someone and from somewhere’ it requires enormous amount of talent. First of all let us understand what this Derived Income is. Imagine 3 companies are marketing their own Paracetamol brands. They are buying generic raw material (acetaminophen) from the same company. Company A is the brand leader with say 50% market share; Company B has a market share of say 20%, Company C has 10% and the rest by other smaller ones. Each company’s income is different which is due to their market share. This is Direct Income for the respective companies. As time passes, these market shares may change and that will have reflection on their income as well, either may go up or down. However the Company which supplies raw material to all of them is not at all affected by change in the market share of any of these companies because it derives income from each of them. Each company has different talents and the geographical area of their operations may differ. When Company A goes down, Company B may go up; the normal growth rate of the market itself may go up. Therefore Derived Income is much more pronounced than Direct Income.



MLM is Derived Income


MLM business is not a single man’s activity. The income is the sum total of the efforts of everyone in the team. The team may be spread beyond the area of your dwelling, but still you will derive income from them. They may be drawn from different social backgrounds, like a doctor, an engineer, a lawyer, an auditor, a business professional, an employee, a rich person, one from a poor family, not so educated, a homemaker or any one not mentioned above, still you will derive income from them. Your talents may be different from theirs but still you will derive income from their talents. 


One day a person was travelling in a train. The co passengers introduced themselves to others. Each one was telling about his job and the profession. When this person’s term came he said, ‘I’m in a job where I earn while every one of you is sleeping. All were surprised. They asked him what job he was doing. He said, ‘I’m a networker. I have my team spread all over the world. Now its night time for us, but its day time in US. People in my team in US are working now and when I start sleeping I will still earn.'  

Before he disembarked from the train he recruited one of the co passengers.  He is one of the greatest networkers I have ever met. 
'Babu in HongKong

He is Mr. Seshasayee Babu from India. From now on Mr. Babu will derive income from that person, from his Talent & Time.


To get Perennial income 

Derived Income will be Perennial Income. That’s possible in MLM business. It’s beyond geographical limitations. You can recruit anyone from any part of the world and still get income from that person’s TALENT & TIME.
  


Friends,
Master the technique of Deriving Income from others' TALENT & TIME
That is the Leveraging Technique. See that in the next blog





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